Because to convince you of something perhaps an essay would do it, or an exposition. But obviously you don't have the time, or will.

So instead these people have to convince you in less than a minute, 20 seconds exactly for radio, 10 seconds for TV and less than five seconds for the traffic ads. Regardless of what you think of publicity, you must agree that telling a whole story with one single image is work of great magnificence, even if all that story aims is for you to buy a new shampoo conditioner (which also moisturizers your hair).

You might bring up all the so called consequences, and then I'd have to answer what I normally do with matters of such class: people bring themselves to believe what they want to believe, and as long as they have a good education and critical thinking, nothing bad should happen caused by advertise. And if they don't have that, then publicity would be the last of my worries.

And well, every now and then you find publicity that is actually good for you, so just enjoy this week's fun